TobinLeff is pleased to announce that it served as the M&A advisor to LePoidevin Marketing on its recent sale to CBBB Holdings.
LePoidevin Marketing is a full-service advertising agency focused on results-based B2B marketing campaigns. They primarily work within the animal health, pest control, manufacturing, and packaging and materials industries. Serving clients for 25+ years, their extensive experience has led to the launch of many successful brands and the use of new marketing technologies.
CBBB Holdings is an investment holdings company with footprints in Europe and the United States, specializing in driving growth by aggregating and developing synergistic small and medium-sized Professional Services businesses.
This acquisition allows the LePoidevin team to contribute further to the evolving marketing industry and tackle even greater client challenges with additional support and resources from CBBB. Together, the two will build upon LePoidevin’s established reputation, industry experience, and leadership, forging new growth and sales opportunities for clients, new and existing.
Dean LePoidevin, the President of LePoidevin Marketing, said about the selling process “After my review of potential M&A partners, I selected TobinLeff for their professionalism, industry knowledge, and specialization. Working hand-in-hand with several of their team, I am very pleased to report my first and lasting impressions of their value, counsel – and now friendship – is top notch. For any media company looking for a partner that will help ensure a fair and valuable outcome in the sale of their business, I heartily recommend TobinLeff.”
Holt Vaughn, partner at TobinLeff, added: “It is rewarding to help great organizations find one another, work through the M&A process, and get a great deal done! Dean has an impressive company. He’d worked hard to do the right things, removing himself from the day-to-day, and positioning his agency to be attractive to buyers. That's not easy. Most owners tend to be focused on the moment, often not understanding or working on the fundamentals that drive the market value of their company.
As TobinLeff did extensive marketing of the opportunity, we received a lot of interest. Ultimately CBBB rose to the top and was great to work with. They saw the opportunity to add a great fit to their portfolio and they worked hard to get the deal done, including thinking through the integration and post-close details in a truly collaborative way. This is a terrific marriage beneficial to LePoidevin’s clients, employees, and to the overall enterprise, with a great future.”
Krystof Bartos and Mark Christian of CBBB shared “Our experience working with Holt Vaughn (TobinLeff) to acquire LePoidevin Marketing was exceptional. Holt worked tirelessly, provided tremendous guidance to both seller and buyer, and has the patience of a saint. Highly recommend partnering on future M&A activities. We are sincerely grateful for Holt’s assistance throughout our acquisition of LePoidevin.”
About TobinLeff:
TobinLeff is a leading M&A advisory and exit planning consulting firm, helping owners sell to strategic buyers and private equity groups. With 15 years of service, TobinLeff’s team of senior advisors brings a wealth of Mergers & Acquisitions experience as former business owners, accountants, attorneys, and bankers dedicated to the mission of helping their clients maximize and monetize their life’s work. TobinLeff is the go-to resource for business owners looking for true partners in their exit planning journey.
