TobinLeff is pleased to announce it served as the M&A advisor to LaunchTech Communications, a leading public relations agency serving global cybersecurity and technology companies, on its sale to CyberRisk Alliance (CRA), a business intelligence company.
This acquisition offered a powerful strategic value to both parties. LaunchTech and its client base will immediately benefit from CRA’s deep resources and expansive portfolio of marquee media and information brands. At the same time, LaunchTech’s PR and communications expertise immediately expand CyberRisk Alliance’s go-to-market activation services.
“It’s really important to find an M&A group you can trust, get along with, and are comfortable with, because you spend so much time together,” said Launchtech’s founder and CEO, Wayne Schepens about TobinLeff. “I knew their team had my best interests in mind, and I feel like we became friends along the way. They had the expertise and creativity to bring several quality candidates to the table, ultimately finding the perfect buyer and fit that will lead to even greater future success for our clients, our employees and all. Throughout the entire course of the transaction, the TobinLeff team truly over-delivered and exceeded expectations, covering not only the sophisticated financial details and questions, but also greatly assisting with integration and operation items, right up to the close and post-close. It was a terrific experience, and I am thrilled with this deal. It’s a great win for everyone.”
Doug Manoni, CyberRisk Alliance’s Founder and Chief Executive Officer, commented, “TobinLeff is an exceptional investment banking firm. Their professional representation and partnership supported a highly effective and efficient transaction process benefiting all parties – resulting in a circle of wins.”
Holt Vaughn from TobinLeff also commented on the experience. “This transaction is an example of how we find non-traditional buyers who are interested in acquiring marketing and communications firms. CyberRisk Alliance provides business intelligence and information services to cyber security clients. They recognized the value in acquiring a public relations agency with cyber security expertise to complement their other services. From LaunchTech’s perspective, they knew the time was right for a dynamic partnership to go to a whole new level and capitalize on what they’d worked hard to build so far. We were able to find a terrific buyer who saw the tremendous opportunity presented and had the resources to follow through on it. It was a privilege to work with everyone at the table.”
About TobinLeff
TobinLeff is a leading M&A advisory and exit planning consulting firm, helping owners sell to strategic buyers and private equity groups. With 13 years of service, TobinLeff’s powerhouse team of Senior Advisors brings a wealth of Mergers & Acquisitions experience as former business owners, accountants, attorneys, and bankers dedicated to the mission of helping their clients maximize and monetize their life’s work. TobinLeff is the go-to resource for business owners looking for true partners in their exit planning journey.
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