TobinLeff is pleased to share that it served as the M&A advisory firm to help Arketi Group secure a majority investment from the PE Groups Go Capital and Station Partners.
Arketi Group specializes in helping technology organizations worldwide generate revenue and drive growth through strategy, public relations, messaging, branding, and demand generation. Partnering with Go Capital and Station Partners accelerates Arketi Group’s growth strategy and positions the agency as the platform leader in a new network of best-in-class B2B technology digital marketing and public relations firms. This will provide added resources and offerings to clients, further aligning Arketi as a technology company’s strategic marketing and communications support for every business milestone.
“At Arketi, we’re focused on enabling every marketing communications professional – inside our company and outside our walls – to realize their potential. Our partnership with Go Capital and Station Partners helps us build on that mission,” said Mike Neumeier, APR, Arketi Group co-founder and CEO. “This strategic investment in our agency will fuel our expansion into new verticals and services for clients, while also strengthening our bench of experts and creating new advancement opportunities for our team.”
Mr. Neumeier said this about TobinLeff: “I have known team members at TobinLeff for more than a decade, so I knew when it was our time to seek an equity partner or sell, they would be our advisory firm. It was a good decision – they brought us multiple potential financial and strategic buyers and investors and guided us through every step of the process.”
TobinLeff partner, Janet Tyler, added “We couldn’t be happier for the Arketi team on this exciting next chapter. This collaboration will propel Arketi’s impact in the B2B technology space, giving their clients even greater resources to achieve success and innovation. It’s been an honor to support Arketi through this journey, and we look forward to seeing the transformative growth ahead.”
About Arketi Group
Arketi Group is a digital marketing and public relations firm that helps business-to-business technology organizations generate revenue and accelerate growth through intelligent strategy, public relations, messaging, branding and demand generation. Consistently recognized by Chief Marketer magazine as one of the nation’s “B2B Top Shops” and a “Chief Marketer 200” firm, Arketi helps its clients use marketing to generate revenue. Companies benefiting from this approach to B2B marketing include CHEP, Cox Communications, DS Smith, Fiserv, Kenco, Mitsubishi Electric Trane HVAC US LLC, NCR Voyix, Stryten Energy and Zyxel Communications. For more information, call 404-451-7832 or visit arketi.com.
About Go Capital
Go Capital is a private investment firm that partners with high-performing, growth-ready businesses in the marketing services sector. We believe that our combination of marketing services investment experience, our passion for the industry, and the support we receive from our limited partners who have successfully founded, operated, and exited marketing companies themselves, enables us to be a valued partner to marketing companies with new and ambitious goals. www.gocapllc.com
About Station Partners
Station Partners is a private investment firm that makes control & control-like equity investments in support of executive teams leading lower middle market companies with outsized growth potential. Employing a people-first ethos with institutional-level processes, Station believes that success is rooted in creating iron-clad relationships with our management partners. We are driven by the trust and confidence placed in us by our investors and management partners, and we embrace this challenge by striving to deliver outsized returns. www.stationpartners.com
About TobinLeff
TobinLeff is a leading M&A advisory and exit planning consulting firm, helping owners sell to strategic buyers and private equity groups. With 15 years of service, TobinLeff’s team of senior advisors brings a wealth of Mergers & Acquisitions experience as former business owners, accountants, attorneys, and bankers dedicated to the mission of helping their clients maximize and monetize their life’s work. TobinLeff is the go-to resource for business owners looking for true partners in their exit planning journey. www.tobinleff.com
